Curious, detail-oriented and structured Communications Specialist & Project Coordinator with experience in internal communications, digital content strategy and marketing communications.

I thrive in dynamic, international teams and bring curiosity and an open ear to every project.

An avid researcher, I enjoy diving into details, then stepping back to form thoughtful,
solution-oriented conclusions that go beyond the surface.

Scroll down for a full CV

Skills

Content Development & Branding

Software: InDesign, Photoshop, Premiere, Canva, PowerPoint, Miro, ChatGPT

Expertise: Corporate storytelling, internal messaging, digital marketing

Project Management & Planning

Tools: Monday.com, Trello, Excel, Airtable, Hootsuite

Methodologies: CAPM, Product Owner Certified, Scrum Master Certified

Collaboration & Communication Tools

Platforms: Microsoft SharePoint, Viva Engage, Copilot

Languages

English - Fluent | Danish - Currently studying module 4 of 5 | Romanian - Native

Work experience

CooperSurgical Fertility Solutions
Ballerup
June - October 2025 (temporary position)

Freelancing





CooperSurgical Fertility Solutions
Ballerup
Apr - October 2024 (parental cover)







Pandora
Jewelry, Copenhagen
Mar 2023 - Mar 2024






ViroGates Medical Devices Birkerød
Sep 2021 - Feb 2023




Microgravity Technologies Aerospace textiles, remotely
Feb - Aug 2021


Knowledge Gate Group Expert Network, Copenhagen
Aug 2020 - Jan 2021



Prada Luxury Goods Retail, Copenhagen
2016 - 2020






Copenhagen Fashion Summit
Copenhagen
2015 - 2020

Bang & Olufsen
Struer
2014


Collezioni Luxury E-commerce, Herning
Jul - Dec 2013

Communications Manager
PARC

Veeva Vault

Communications Consultant
Communications:
in collaboration with clients, I advice on and develop written and visual communication solutions for internal and external corporate channels.
Project Coordination: plan, coordinate and support project tasks and timelines based on clients’ project needs, supporting in timely delivery and stakeholder communication.

Marketing Communications Coordinator
Content Localization:
led the localisation of approved marketing materials and managed communications with translation agencies and internal teams to maintain accuracy and compliance.
Digital Asset Management: maintained the digital marketing library and ensured accurate content management, user training and compliance.
Stakeholder Coordination: managed a global network of internal stakeholders and vendors, ensuring seamless execution of marketing communications initiatives.
Customer Insights & Analysis: organised the annual customer satisfaction surveys in collaboration with an external agency, providing key insights to the senior leadership team.

Internal Communications Assistant
Content Development: advised internal departments and developed engaging communications solutions for SharePoint and Viva Engage that aligned with communications priorities and company-wide strategy.
Leadership Communication: designed presentations & supported leadership communication training.
Event Coordination: assisted in town halls, leadership AMAs and product launches events, and ensured smooth collaboration between vendors and HQ teams.
Performance Monitoring: tracked and analysed internal communications effectiveness, gathered feedback and presented solutions in Internal Communications meetings.

Marketing and Communications Assistant
Content Strategy & Development: developed and implemented content for websites and social media, strengthening the company’s brand presence, tone of voice and visual identity. Created annual reports, white papers and sales presentations for medical conferences.
Medical Copywriting: wrote articles and press releases based on medical research and internal performance.
Marketing Communications: provided marketing and conference support to three regional Sales Managers.

Communications Consultant
Project & Communication Strategy:
advised on project management, business and marketing strategy for a European Space Agency project proposal.
Business Planning: contributed to the business plan, helping Microgravity Technologies secure funding.

Relationship Coordinator
Talent Sourcing & Recruitment:
identified Life Sciences experts using Boolean search, LinkedIn Recruiter and Sales Navigator.
Client & Expert Management: conducted interviews, presented candidates to clients and managed consultations.

Management Assistant
Management Assistance:
provided administrative support to leadership, managed meetings and retail visits. Coordinated internal communication and acted as the connection between head office and store.
Operations Coordination: led training activities on visual merchandising, onboarding, service, selling strategies, SOPs and new collections. Ensured operational standards are being followed and the store team is trained and supported. Coordinated retail CRM to align with head office.
Business Reporting: created presentations and sales reports for area managers and buyers based on collection performance and stock availability improvement suggestions.

Sustainability Journalist
Reporting on sustainability in fashion design, production and material innovation as accredited writer at Copenhagen Fashion Summit, the largest sustainability event in the industry.

Graduation thesis writing
AP graduation thesis written in collaboration with Bang & Olufsen.
Following a Lean and Just-In-Time approach, the report presents global supply chain solutions for the production of BeoVision 11 TV.

E-commerce & Social Media Administrator
Administration of web-shop (SEO, product description, newsletter).
Communicate with partnering brands (Max Mara, Chloé, Hugo Boss, Armani) and place product orders. Create visual and written content for social media.
Coordinate and support in photoshoots.

Education

KEA Copenhagen School of Design & Technology Copenhagen, 2021-2024




VIA University College
Herning, 2012-2014

Communication Design and Media, BA Degree
Communication degree at the intersection of business and design and specialised in conceptual and strategic communication, storytelling and cross media solutions.
Thesis subject: How can Paustian position itself as a cohesive design universe and ultimately benefit of better financial results, by targeting millennials through a streamlined social media communication strategy?

Purchasing Management in Fashion, AP Degree
Purchasing and supply chain management in fashion and lifestyle industries, focused on the synergy of design, trends and business.
Thesis subject: Lean Supply Chain Management in TV manufacturing.

Courses

Global Business Development
www.gbd.dk - 2025

Julian Cole
www.strategyfinishingschool.com - 2024


Mark Pollard
www.markpollard.net - 2024


Talent Garden
www.talentgarden.org - 2021


The Business Of Fashion www.businessoffashion.com - 2020






IDEO-U www.ideou.com - 2020

Project Management
PMI-accreditted course for CAPM, Product Owner Certified, Scrum Master Certified

Strategy Finishing School
Award winning programme diving into: research, insights, creative briefing, brand strategy, communications planning, advertising effectiveness, diplomacy.

Brand Strategy
Online course with a unique and insightful approach to building and understanding brands,
discussing Product-centric, Customer-centric and Vision-centric brands and frameworks.

Project Management
Six weeks PM course covering stakeholder analysis, project scope statement, communication plan, Kanban, WBS, Gantt chart, Waterfall and Agile.

The Art and Science of Fashion Buying and Merchandising

Digital Marketing

Direct-To-Consumer Branding

Fashion Styling and Image-Making

Fashion History for Today

Design Thinking
A fundamental course into the concepts and tools of design thinking from the world renowned consulting firm IDEO.

Recommendations

— Casey Stroud
Senior Communications Project Manager, CooperSurgical
“I highly recommend Alina, who was a dedicated and attentive member of my Marketing Communications team at CooperSurgical. She’s an excellent communicator, offering valuable insights and leading tasks independently with minimal guidance. Her professionalism and drive were impressive, and I sincerely hope our paths cross again.”

— Sheree Muir
Global Communication Manager, Pandora
“Alina was a valued colleague. She was always eager to support the team and wider colleagues. She has a creative mindset and brings a unique and fresh perspective to tasks. Alina’s attention to detail is commendable.”

— Anna Talvi
Founder, Microgravity Technologies

“I had the pleasure of working with Alina on several projects. More recently, on a funding pitch and business plan. Alina is a creative problem solver with a quick wit.
Her ideas and proposals are well argumented. Because she is a careful listener and pays attention to detail, she excels at teamwork. Alina has outstanding research and analytical skills and doesn't stop until she finds the root of the problem. She has impeccable taste and a clear, articulated way of presenting herself. Alina is an absolute treat to work with.”

— Chiara Frigerio
Associate Retail Manager, Prada

“Alina is a strong retail professional with a very commercial approach which is also customer-focused, personable and warm. A keen learner, she has developed a vast product and local market knowledge and a wide client base whilst working at Prada Copenhagen, supporting the management and team right from the opening of the store.
She displayed strong work ethics, great attention to detail and ambition. She would make a very valuable addition to any luxury retail team.”

— Julia Bedingfield
Director Leadership Communication, Pandora
“I had the pleasure of welcoming Alina to our team at Pandora. Alina is a real team player, always willing to lend a hand and take on assignments. She approaches her work holistically and with true commitment, determined to deliver top-quality work.
Alina also has an eye for detail and a healthy hunger to learn and grow. She would be a great asset for any company looking to gain a great long-term teammate.”

— David Stig Wulser
Head of Marketing, ViroGates

“It was a pleasure to work with Alina during her time at ViroGates. She was responsible for our social media, and she always had a positive attitude and was committed to achieving her goals. Alina consistently demonstrated a willingness to learn and grow, and she was never afraid to take on new challenges. Alina was also a great team player who worked well with others and always had a positive attitude.
I highly recommend Alina to any organization that is looking for a dedicated professional. I have no doubt that she will continue to excel in her future endeavors. I wish her all the best.”

— Per Agergaard Olsen
Purchasing Director, Bang & Olufsen
“Alina has made her last assignment as Bachelor Degree in Fashion Procurement, at Bang & Olufsen.
Alina showed great knowledge about understanding Supply Chain Management and, how business processes are working together. The assignment was made upon interview and information I have provided, and Alina showed a fine understanding of getting the most important information, and put it into the right content. This was also proved in the grade she made at her final examen. I can recommend Alina in a logistic department or as a purchasing planner.”